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How to Reflect Your Brand Personality in Your Emails: 10 Examples
How do you recognize a brand? By its logo, the tagline, the brand name, or its colors? Bingo, if you said, all of the above! Most people have an extremely cluttered inbox and for your brand to stand...
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How to Use Instagram for Business: New Tools and Proven Practices
The Instagram team released a lot of new features last year and continues to surprise its users. It may be possible soon to post long-form videos of up to 60 minutes. Can you imagine watching a film on...
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Ecwid Features Digest: Spring 2018
From digest to digest, we keep track of all Ecwid updates on the blog, so that you are always among the first to experience the latest e-commerce functionalities in your online store and stay on top of...
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Google Shopping: Now Fully Automated and Optimized With Ecwid
As a merchant, you’re probably always on the hunt for the most effective ways of driving traffic to your store. Hands down, Google is the largest and most powerful search engine in the world. We’ve...
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How to Become an Entrepreneur: 18 Ecwid Merchants Share Their Advice
If you’ve ever thought about becoming an entrepreneur, you might have wondered what it takes. It might seem like a challenge — and it is. However, more than 28 million small business owners in the US...
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Listen Up, We Launch the Ecwid E-Commerce Show
Starting your own online business can be lonely at times. There are so many things you can do to grow, but what should you do first? Sometimes there is technical jargon that sounds confusing that you...
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Yana Frank: How I Made Multilingual Product Descriptions Convenient
The author of this post is an Ecwid merchant. If you have an Ecwid e-commerce store and would like to share your expertise or give advice to aspiring online entrepreneurs, you can get published in our...
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Gutenberg E-Commerce: Build Your Store in the New Code-Free WordPress Editor
A brand new publishing tool for WordPress is coming up. It will eventually replace the current default visual editor, which is no less than a revolution for the large community of WordPress writers,...
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Selling Furniture Online: A Practical Guide From a German Concept Store
Furniture is one of the things that make you feel at home. If you own a home decor brand, you don’t simply sell things. You sell coziness, luxury, comfort. You sell the mood. This business requires...
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Should You Copy, Rewrite, or Create Product Descriptions from Scratch?
The big question every e-commerce business owner has before the launch is how to fill product pages with descriptions. How do you write informative, neat copy for each product and at the same time...
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How to Pick a Payment System For Your E-Сommerce Store
When you start an e-commerce business, you should think carefully about how to accept payments online to meet customer needs and manage the cash flow of your business effectively. The payment methods...
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Practical Ways to Use Blogging to Improve E-Commerce Sales
If you want to drive more online sales, starting a blog is a good way to go. And it is not only because some recent stats show that companies with winsome blogs enjoy up to 97% more inbound links. It...
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Why You Should Sell Unprofitable Products: Profit Margin in Assortment Planning
The higher the profit you make from products, the more compelling it is to sell them. At least, that’s how it seems at first blush. This guide explains why inexpensive products with a low profit margin...
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4 Сontent Marketing Strategies to Beat the Content Overload and Engage Your...
Every minute thousands of pieces of content are produced. Big brands, small companies, people that don’t even know what to achieve with their content marketing efforts are all producing content like...
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5 Ecwid Updates for Better WordPress E-Commerce
You all know how big WordPress is — 30% of all websites are running WordPress. It’s important for Ecwid to be the best fit for those WordPress users who want to sell on their sites. Our official...
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10 Hot Eco-Friendly Product Ideas to Sell Online
Being environmentally conscious is no longer exclusively an ecologists’ thing. Research shows that 74% of the US population are concerned about the environment. Though fewer people say they try to "go...
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Sell on Instagram: How Ecwid Merchants Can Now Reach 1 Billion Shoppers
Now, you, too, can give your customers a new way to shop on Instagram and learn more about your products with a single tap. In the spring of 2018, Instagram made social posts shoppable. Stores...
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How to Create a Content Plan for Instagram: A Beginner’s Guide
Instagram’s visual, mobile-only format prompts get millions of people to make impulsive purchases from their feeds every day. Selling on Instagram is easier than ever before — you just need to show up...
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20 DIY Crafts to Make and Sell
DIY-ers have a huge opportunity to sell online. By creating something unique, they’re able to attract customers who are looking for that one-of-a-kind, handmade product. You’re not going to find too...
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11 Expert Instagram Marketing Tips For E-Commerce Businesses
Eighty percent of Instagram’s 1 billion audience follows at least one business page on the platform. More, 20% or 200 million Instagram users visit a business profile every day. Instagram continues to...
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