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E-Commerce for Beginners: Product Photography Mistakes That May Cost You Sales

When shopping online, people strongly rely on pictures. 22% of online shoppers return products because the items looked different in the picture. That’s why product photography is so important. From...

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How to Compete With a Large E-commerce Business as a Small Business

Growing your e-commerce is a challenging task in today’s highly competitive market. Chances are a long-standing, well-established company is already dominating your industry, targeting the same...

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Hot & Fresh! What’s New in Ecwid: Fall ‘18

Wanna grow your store in the new year? Over the last few months, our e-commerce elves have been been hard at work designing new features to help you sell more this season. Discover what’s new from...

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Simple Product Photography Tips to Beautifully Showcase on Your Store

As a merchant, your products (and selling your products) are the key to your success. How you visually showcase them online can make all the difference in converting visitors into customers....

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19 Trending Product Ideas that Require Minimal Investment: Updated for 2019

A new year brings new tastes and trends. What worked well in 2018 can suddenly be out of fashion in 2019. We showed you how to spot product trends before. We then used the same methodology to find the...

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Ecwid E-commerce 2018: A Year in Review

It was a big year for Ecwid E-commerce… From new integrated ways to sell online and incredible partner acquisitions, to a new office for enhanced customer support and a completely revamped storefront,...

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E-Commerce SEO: How to Get Free Backlinks for Your Online Store

While search engine algorithms are constantly changing, some SEO practices never do.  Quality backlinks continue to be one of the most significant factors in your site’s search ranking. In the case of...

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14 Psychological Triggers That Will Win Over Customers and Increase Your Sales

Marketing is all about trying to influence people. But here’s the thing: How can you possibly influence people if you don’t really understand them? My thoughts exactly. Which is why, in order for...

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How to Monetize Your Instagram in 2019

Instagram began its life in October of 2010 as a modest social platform for sharing photos: a little of last Friday’s party here, an adorable couple picture there. And, of course, a very respectable...

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How to Create Demand For Unique Products

Imagine someone just told you to buy a smart fragrance diffuser for $100. Now, imagine you have no idea what that is, what it does or why it’s worth $100. There’s not much chance you’re rushing out...

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All Sorted: Introducing Storefront Product Filters

If you’ve got more than a few items or categories in your online store, filtered navigation is a must to help shoppers find what they need. And now you can add product filters to your Ecwid storefront...

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Top 15 Free WordPress Themes For Your E-commerce Website in 2019

WordPress is one of the easiest and most powerful blogging and website content management systems (CMS) available today. It’s a wonderful resource that allows you to easily build beautiful websites....

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Intro to Advertising: Where to Begin When You're a Beginner

Like any successful e-commerce entrepreneur can tell you, advertising is a necessary step to growing your online business. But don’t let the "a" word scare you. Advertising with Ecwid is easier than...

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Your Ready-Made Business: Sell Over 200,000 Products in Ecwid Without...

Ecwid has partnered with a service called Dropshipp.io, which allows you to easily add cool new products to your online store from different third-party suppliers. All you need to do is install the...

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Text Matters: How to Write Engaging Instagram Captions for Online Stores

People love Instagram. From filters and fanatical influencers to an endless sea of puppies and food blogs, Instagram is the place to see and be seen. In fact, more users interact with brands on...

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“Kissed by a Bee”: A Small Business that Sells Everywhere

A third-generation herbalist, Akilah Nisa understands the power of organic ingredients. Five years ago, she started "Kissed by a Bee", her home-based side hustle to sell home-made cosmetics and...

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Facebook & Google Retargeting: How to Turn Your Visitors into Customers

Every visitor on your site is an opportunity to make a sale. But even if you strive to give them the best experience possible, 96% of people will leave a store without making a purchase. It’s how...

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What it Really Means to Sell Everywhere With Ecwid E-commerce

Think about something you’ve bought recently. Maybe you were inspired by an Instagram post or found a product on Pinterest and followed the link to the website. Later in the day, you might have stopped...

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How to Make and Sell Your Merchandise Online

Just 15 years ago, logo T-shirts and branded merchandise were reserved for rockstars and the pop culture elite. Fast-forward to 2019, and all you’ll need is a couple of thousand Instagram followers and...

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6 Free Shipping Strategies and Their Alternatives

Free shipping. These two words work like a magic spell. They are the #1 way to enthuse customers to buy from you. However, offering free shipping on your online store may be quite a venture. How can...

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